Digital Signage?

What is digital signage?  If you have been to any retail store, airport, sports stadium or church, you probably have seen digital signage.  It can be in the form of simple Powerpoint slides displayed on a video monitor, to elaborate marketing campaigns displayed on high end plasma monitors.  So what you say?  I have good signage in my business, why should I go “digital”?

Probably, the most basic answer is durability. 

 A well installed digital display can last years.  Compare that to paper or vinyl signs, that last only months. 

2. You can easilly change your message. 

Your display can be changed daily if you wish.  Have a special today?  Added features to your product? Want to run a commercial? Show the interior of your model home while away?  Its all possible.

3. Cost

Printing is expensive.  Powerpoint pages cost nothing-except your time to produce them.  Video production is more affordable than you think.  Typical local 30 second commercials can cost you as little as $500.

So think about what messages you want your customers to see everytime they enter your building.  New-Fresh-Exciting!  Make them want to learn more.

As Always, give us a call if there is anyting we can assist you with.

Ed

866-303-9466

This entry was posted on April 3. 2008 at 14:31 and is filed under web video, business video, video production, video, corporate, Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or trackback from your own site.

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